About Us

Our Story

A family owned business in the heart of South West Sydney, Yatsal has been servicing the Discount Variety Market since 1965. Maurice Salha established the business over 50 years ago, and was joined by his son Robert, in 2010. Together, father and son have brought both experience and innovation to Yatsal. Whether you run a big-box store, a family owned business or an individual online seller, we are here to provide exactly what you need.

Customer Focus

With a true customer-centric approach, Yatsal is focused on creating the best possible experience for customers. We strive to understand the needs and wants of our customers which assists in helping to tailor our offering to meet those needs.


More Than A Wholesaler
Although we are a wholesale business, we base what we do on two fundamental principles...

Our People and Our Values.


Our People

We are a passionate and collaborative team with diverse experiences and deep industry knowledge. We draw on that diversity to create the best offering for our customers and expand our internal capability by sharing experiences. A perfect blend of dedication, knowledge, integrity, innovation and fun - we are more than just a team, we are a family!

Our Values

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